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The #NSFW album artwork was shot in a Parisian hotel bathroom by controversy-baiting French film director Gaspar Noe, which has been touted as rebelliousness squared, but the takeaway for me is that Ferreira swims in circles that include Noe – circles that don’t come cheap. The teen prodigy who stood up to corporate bigwigs to follow her dreams? This is medium-budget, major-label pop music from a performer subject to all the economically motivated image-manipulation as other major-label pop singers and shouldn’t be treated as anything else. I’m not contending that Ferreira’s not in a position of relative creative control here, or that she had any less of a hand than co-writers/co-producers Ariel Rechtshaid and Justin Raisen in .